August 13, 2014

hook + ALBERT

We are excited to announce our new partnership with New York-based mens accessories brand hook + ALBERT.

 

Adam Schoenberg and Cory Rosenberg were both at a wedding when they noticed each other’s colorful sock choices. From there, they struck up a conversation about how there was a huge gap in the market for a one-stop shop for men’s accessories. They decided to change that.

Our philosophy in our designs and products is focused on three objectives: fit, function and fashion. 

The name hook + ALBERT comes from the original men’s accessory: the pocket watch. Because the watch was kept in a breast pocket, the chain was the only visible accessory. This chain was so aptly named, “The Albert”. The Albert was attached to the waist using a hook; hence the name hook + ALBERT.